Privacy policy

Last updated: 23 September 2020

At Frankie, your privacy is important to us.

These are our guiding privacy principles:

  1. We aim for full transparency on how we gather, use, and share personal information.
  2. We’re thoughtful about the personal information we ask for and that we collect through the operation of our services.
  3. We store personal information for only as long as we have a reason to keep it.
  4. We aim to make it as simple as possible for you to control what information is shared publicly (or kept private), indexed by search engines, and permanently deleted.
  5. We help protect you from external party demands for your personal information.

Below is Frankie’s privacy policy, which incorporates and clarifies these principles.


Hi and thanks for visiting our website and using our apps. Our mission is to help Ecommerce merchants convert browsers into buyers.  Our website is operated by Hiplee Ltd, which also conducts business as "Frankie". This Privacy Policy applies to information that we collect about you when you use:

Throughout this Privacy Policy we’ll refer to our website, applications and other products and services collectively as “Services” and anyone who uses our Services is referred to as "You" and "User".Please note that this Privacy Policy does not apply to any of our products or services that have a separate privacy policy.

Information we collect

We only collect information about you if we have a reason to do so – for example, to provide our Services, to communicate with you, or to make our Services better.We collect information in two ways:

Let’s go over the information that we collect.

Information You Provide to Us

It’s probably no surprise that we collect information that you provide to us. The amount and type of information depends on the context and how we use the information. Here are some examples:

Information We Collect Automatically

We also collect some information automatically:

Your customers Personally Identifiable Information

Frankie serves e-commerce merchants. From time to time, we may come into contact with Personally Identifiable Information (PII) relating to the customers of you, our merchants.  Frankie does not store Personally Identifiable Information relating to the customers of our merchants, we either remove or redact any such information.

Accessing, Editing, and Removing Personal Information

As a merchant, you may register with via one of our apps partner platforms, we will retain your registration and associated information for as long as they remain registered. You may review and edit the information you have provided to us by logging into your registered account for our Services and editing your account information. If you choose to cancel your registration, we will delete the information that you have provided within a reasonable time thereafter if you so request.

What do we use your Information for?

Third party links

Your partner status is determined in accordance with the Partner Points Guide. When you and your clients use Frankie products, you receive points that help increase your partner status and rewards. This guide has been developed to give an overview of how you can earn points in the Frankie AI Partner Program.

Disclosing information to outside parties

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website and Services, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Finally, in the event our website or company is sold or restructured, the personal information that we have collected about you will be transferred to the acquiring company. The acquiring company will assume the obligations and rights regarding your personal information as described in this privacy policy.

Release of Your Information for Legal Purposes

At times Frankie may be required by law to release personal information in response to a legal request from a government agency or a private litigant. In the event that we receive a subpoena affecting your privacy, we may elect to notify you to give you an opportunity to file a motion to quash the subpoena, or we may attempt to quash it ourselves, but we are not obligated to do either, and in certain cases we may be prohibited from notifying you. We also reserve the right to report any user, and release personal information about that user, to law enforcement or other appropriate third parties where we believe that it is prudent to do so for legal reasons, such as our belief that that user has engaged in fraudulent activities.

Email Communications

Frankie sends you service notifications and updates, product information and billing information to you via email. Our emails will contain clear and obvious instructions describing how you can choose to be removed from any mailing list not essential to the Service. Frankie will remove you at your request.

Our Policies Regarding Children

We do not collect or maintain information from those under the age of 13, and do not knowingly do so.

Access to your account

To quickly and efficiently resolve customer support issues related to your account, you consent to us logging into your account from time-to-time. If you do not wish us to access your account, then you may notify us in writing.

Security Measures

We implement a variety of security measures to maintain the safety of your personal information. We review and update our security measures as and when is appropriate.

Cross-border Transfer

Frankie holds your personal information on servers located in the United States of America (the U.S.).

We use top-tier, third-party data hosting providers including Amazon AWS to host our services on servers located in the U.S. If you are a non-U.S. resident, this means that your personal information will be transferred to the U.S.We have in place transfer mechanisms with all our third party data hosting providers that satisfy the requirements relating to Frankie's transfer of data from the European Union to the U.S.

We also off an additional Data Processing Agreement for EU customers to ensure compliance with the Safe Harbor framework.

By entering personal information into Frankie, you consent to that personal information being hosted on servers located in the U.S. While your personal information will be stored on servers located in the U.S., it will remain within Frankie's effective control at all times.

If you do not want your personal information to be transferred to a server located in the U.S., you should not provide Frankie with your personal information or use the Service.

Your Consent

By using our Services, you consent to our Privacy Policy.

Changes to our Privacy Policy

We reserve the right to update our Privacy Policy. We will update this page when we amend our Privacy Policy. Any such amendments will be effective immediately upon posting unless stated otherwise. Your continued use of our Services following an update of our Privacy Policy, means you agree to the changes.

Contact us regarding privacy

If you have any questions about this Privacy Policy, please contact us via email at Please read this Privacy Policy and our Terms and Conditions carefully, as by using our website you agree to be bound by both documents.

Effective Date: 20 February, 2019